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Jack Jostes on modern sales and marketing for snow and landscape companies.

From Barber Shop to Fractional CMO: Faith, AI, and Betting Big with Drew Dinkelacker

Drew Dinkelacker, President of Marketing Accelerator, shares his journey from a barber's son to a fractional CMO, emphasizing faith, making big bets, and the transformative power of AI. He discusses key takeaways from Cincinnati AI Week, focusing on AI as a process and change management tool, the importance of good processes before implementing AI, and the continued improvement of AI technology.

22 items in this section

Recently Added From Barber Shop to Fractional CMO: Faith, AI, and Betting Big with Drew Dinkelacker 34:32

From Barber Shop to Fractional CMO: Faith, AI, and Betting Big with Drew Dinkelacker

CONTENT ·34:32 ·EPISODE
Coming Soon
From Operator to Owner: The 5 Identity Shifts Every Landscape Business Owner Must Make 47:09

From Operator to Owner: The 5 Identity Shifts Every Landscape Business Owner Must Make

CONTENT ·47:09 ·EPISODE
How to Build the Next Generation of Leaders in a Family Business 24:26

How to Build the Next Generation of Leaders in a Family Business

CONTENT ·24:26 ·EPISODE
How Rich Green Lawns Tripled Their Client Count Without Losing the Family Touch 40:56

How Rich Green Lawns Tripled Their Client Count Without Losing the Family Touch

CONTENT ·40:56 ·EPISODE
CX
How to Scale Your Landscape Business With Better Leadership, Delegation & Coaching 25:20

How to Scale Your Landscape Business With Better Leadership, Delegation & Coaching

CONTENT ·25:20 ·EPISODE
How My First Garden Center Job Shaped My Career in the Green Industry with Chris Pesche 40:04

How My First Garden Center Job Shaped My Career in the Green Industry with Chris Pesche

CONTENT ·40:04 ·EPISODE
CX
The Hidden Profit Center: Renting vs. Buying Snow Equipment with Trevor Biebrach 42:10

The Hidden Profit Center: Renting vs. Buying Snow Equipment with Trevor Biebrach

CONTENT ·42:10 ·EPISODE
Google Just Changed How Homeowners Find Landscape Companies — Is Your Business Ready? 20:37

Google Just Changed How Homeowners Find Landscape Companies — Is Your Business Ready?

CONTENT ·20:37 ·EPISODE
The 100-Day Harvest: Reframing the Busy Season with Jim McFarlane 43:03

The 100-Day Harvest: Reframing the Busy Season with Jim McFarlane

CONTENT ·43:03 ·EPISODE
AI Conference Takeaways For Landscape Companies: How To Use AI Without Losing The Human Touch 32:25

AI Conference Takeaways For Landscape Companies: How To Use AI Without Losing The Human Touch

CONTENT ·32:25 ·EPISODE
CX
Skye Waterson: Why Landscapers with ADHD Are Wired to Start (But Struggle to Scale) 36:06

Skye Waterson: Why Landscapers with ADHD Are Wired to Start (But Struggle to Scale)

CONTENT ·36:06 ·EPISODE
How Shrinking Their Service Area Helped Wickenburg Landscape Triple Their Business 29:11

How Shrinking Their Service Area Helped Wickenburg Landscape Triple Their Business

CONTENT ·29:11 ·EPISODE
CX
How Justin White Scaled to $20M+ and Is Leading AI, Robotics, and Reviews in Landscaping 58:59

How Justin White Scaled to $20M+ and Is Leading AI, Robotics, and Reviews in Landscaping

CONTENT ·58:59 ·EPISODE
How Systems, Assistants, and AI Help You Scale Your Landscaping Business 57:29

How Systems, Assistants, and AI Help You Scale Your Landscaping Business

CONTENT ·57:29 ·EPISODE
CX
How George Egan Built a $10M Landscape Company with Systems, Social Media & Daily Team Meetings 39:06

How George Egan Built a $10M Landscape Company with Systems, Social Media & Daily Team Meetings

CONTENT ·39:06 ·EPISODE
Year-End Sales, Pricing, and Profitability Tips from Aspire Software 17:03

Year-End Sales, Pricing, and Profitability Tips from Aspire Software

CONTENT ·17:03 ·EPISODE
Residential Snow, SEO, and Scaling Summit Lawns with Ted Glaser 42:49

Residential Snow, SEO, and Scaling Summit Lawns with Ted Glaser

CONTENT ·42:49 ·EPISODE
EOS, Google Reviews, and Time Freedom: Scaling a Family Landscape Company with Jeremy Miller 24:54

EOS, Google Reviews, and Time Freedom: Scaling a Family Landscape Company with Jeremy Miller

CONTENT ·24:54 ·EPISODE
ADHD, Efficiency, and Growing Landscape Teams with LeanScaper’s Kristen Kiely 20:12

ADHD, Efficiency, and Growing Landscape Teams with LeanScaper’s Kristen Kiely

CONTENT ·20:12 ·EPISODE
How a 24-Year-Old Took His Landscaping Business from 1 Truck to $1M in Revenue 31:35

How a 24-Year-Old Took His Landscaping Business from 1 Truck to $1M in Revenue

CONTENT ·31:35 ·EPISODE
You’re Making Sales… So Where’s the Profit? 17:53

You’re Making Sales… So Where’s the Profit?

CONTENT ·17:53 ·EPISODE
The Financial Plan Every Landscaping Business Needs for 2025 43:57

The Financial Plan Every Landscaping Business Needs for 2025

CONTENT ·43:57 ·EPISODE

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