Matt Grassmyer of HailTrace Shares What to Expect for 2021

The winter's snowfall pattern resembles 2011 - a record-setting hail year - which is one signal HailTrace watches when framing the 2021 outlook.

HailTrace pushes its forecast as early as possible so contractors can act now: download client lists, get boots on the ground, and have processes ready before hail season starts.

The accuracy comes from a team of five-plus degreed meteorologists who've logged 40,000+ mapping hours and produced 10,000+ certified hail maps since 2012 - not darts at a board.

Real-world storm chasing (including a one-of-a-kind six-figure Ford Raptor) gives meteorologists ground-truth experience so they know what radar signatures actually mean at ground level.

A new feature lets you pull a 10-year historical weather report for any address in seconds - usable as a marketing tool or to send to adjusters, attorneys, and homeowners.

HailTrace specializes in forensic meteorology: like a crime-scene investigator, they determine what happened at a specific address on a specific date, backed by expert-witness testimony in court.

Because it's meteorologist-verified rather than pure algorithm, HailTrace data is defensible enough to stand up in litigation - a differentiator in the industry.

Dallas gets the forecast first because it has more contractors than surrounding states combined and its storm season starts early (late February/March).

The 2021 American Contractor Summit is a four-part series - business/scaling, April Storm Summit, Q3 tech summit, and Q4 women's summit - making education accessible to contractors who avoid pricey in-person events.