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Content

How to lead so people will follow

⏱️ 1:02:46 🎤 Dominic Rubino, Tony Alessandra
AUDIO EPISODE
How to lead so people will follow
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Chapters

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  • 0:00
    The Platinum Rule
    Dominic introduces Dr. Tony Alessandra and highlights the core concept of the Platinum Rule: treating others as they wish to be treated.
  • 0:26
    Tony's Early Life & Career
    Tony Alessandra recounts his upbringing, college years, and early foray into sales after a brief and unsuccessful stint in construction.
  • 9:58
    From Sales to Academia to Speaking
    Tony shares his unexpected journey through self-help literature, academic pursuits, and ultimately becoming a full-time professional speaker, influenced by his mentor.
  • 40:04
    Reinvention and Business Focus
    Tony discusses his decision to reinvent his career by transitioning from full-time speaking to building an online assessment business, emphasizing focus and simplicity.
  • 1:05:56
    Relationships and The Platinum Rule
    Tony explains the critical role of relationships in business and introduces 'The Platinum Rule' as a superior alternative to the Golden Rule for diverse individuals.
  • 1:14:52
    Understanding DISC Behavioral Styles
    Tony delves into the DISC model (Dominance, Influence, Steadiness, Conscientiousness) as a tool for understanding and adapting communication styles in leadership.
  • 1:24:01
    I and C Interactions in Meetings
    Tony illustrates how 'I' (Influencer) and 'C' (Conscientious) styles interact in a meeting setting and their differing perspectives.
  • 1:35:07
    Strengths and Weaknesses of DISC Styles
    Tony elaborates on the strengths and potential weaknesses of each DISC style when taken to an extreme.
  • 1:39:16
    Success Across All Styles
    Tony confirms that success in business is not exclusive to any single behavioral style, but rather depends on leveraging individual strengths.

Speakers

D
Dominic Rubino
Host
T
Tony Alessandra
Author of The Platinum Rule and Founder of assessments24x7.com

Key Takeaways

✦

Adopt 'The Platinum Rule': treat employees and customers as they want to be treated, not necessarily as you want to be treated, by understanding their individual communication preferences.

✦

Utilize the DISC behavioral model (Dominance, Influence, Steadiness, Conscientiousness) to tailor your leadership, management, and communication approach to each team member.

✦

Identify your 'money makers' and 'time wasters': focus on the 20% of your business activities that generate 80% or more of your revenue and consider automating or eliminating low-payoff tasks.

✦

Continuously tweak and reinvent your business: embrace the idea of 'going the extra inch' by making small, consistent improvements to stay agile and responsive to opportunities and challenges.

✦

Recognize that a strength, when taken to an extreme, can become a weakness. Be mindful of how your dominant behavioral traits might be perceived by others and adapt your approach accordingly.

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