Empowering Fence & Deck Business with Alex Miranda’s Virtual Workforce | F&D Mastery Podcast #22

Alex's agency places vetted, bilingual, US-time-zone professionals from Latin America (Venezuela, Colombia and others) to work remotely for US companies at roughly $10-16 an hour, versus $25-50 for equivalent domestic staff.

The model is a hybrid back office, not a replacement for your on-site team: offload admin work from an overloaded office manager (his recurring 'Tammy' example) so she becomes more present and effective and the business finally gets to tasks like review requests that never got done.

For contractors, a virtual appointment setter can call new leads within 15 minutes to qualify them, freeing estimators to drive straight to the next measurement instead of coming back to do quote-prep admin themselves.

A single customer-journey person can proactively update clients on project status, handle customer service, close the loop on reviews, and even chase manufacturer warranties, turning reactive complaint calls into proactive communication.

Lowering office and admin costs makes the business more profitable and lets owners bid jobs lower while staying profitable, and it raises EBITDA so the company can eventually sell for a higher multiple.

Latin American talent tends to be loyal with a strong service mindset, and once placed with a US company they rarely job-hop, in contrast to the high-turnover domestic hiring many contractors complain about.

The agency manages the entire process: writing job descriptions, personality vetting, sending three candidate videos and resumes, video interviews, industry-specific onboarding and training, preliminary SOPs, and account management that tracks the placed worker's 20 or 40 weekly hours.