“Transform Customer Service into Your Biggest Growth Driver” – with Karsten Desario

Host Wade Swickle introduces Karsten Desario, owner of Kinetic Movers and Storage, and Karsten shares his personal story of how he got into the moving industry.

Karsten discusses his company's rapid growth, achieving a million-dollar business much faster than many peers, and identifies key accelerators like consistent quality service, strong culture, and effective marketing.

Karsten details his company's backend structure, including sales representatives and an executive assistant, and highlights the importance of dedicated sales efforts and training.

Karsten shares his marketing strategies, including Google SEO and social media, and explains their successful adoption of Live Switch for virtual estimates and accountability.

Karsten elaborates on building a positive company culture, emphasizing care for his team, team-building activities, and addressing challenges like high-stress roles and finding the right fit for an operations manager.

Karsten outlines his personal and business goals, focusing on delegating more, improving net profit, and continuing personal development, while also recommending industry networking and podcasts for growth.