S2 Ep 44 The Power Play Hiding in Plain Sight with Jesse Hurt
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Key Takeaways
Offer portable and tri-fuel generators as an affordable, versatile alternative to automatic standby units, appealing to a broader customer base.
Highlight Duramax's multi-fuel capabilities (gas, propane, natural gas) and the specific benefits of each for different customer needs and outage scenarios.
Emphasize the 5-year warranty and 100% copper windings of Duramax generators as key selling points for reliability and long-term value.
Leverage Duramax's quiet inverter generators for niche markets like food trucks or residential areas where noise is a concern, showcasing their low THD for sensitive electronics.
Develop a maintenance program for portable generators to create recurring revenue, build long-term customer relationships, and establish yourself as a specialist.
Utilize the exclusive demo unit offer to personally experience Duramax generators, building confidence and firsthand knowledge to effectively sell to customers.
Join the Duramax network to receive customer leads directly, expanding your service area and sales opportunities for generator installations and maintenance.
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