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The American Contractor Show

How To Find Your Purpose As A Contractor Which Will Lead To Finding Success! – Graham Dessert

πŸ“… July 28, 2020 ⏱️ 30:46 🎀 John Dye, Graham Dessert

Chapters

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  • 0:00
    Welcome and why purpose matters
  • 1:44
    Sponsor break: Atlas Asphalt Life and C3 Group
  • 4:23
    Feeling unfulfilled and stuck in the grind
  • 6:00
    Transaction vs. relationship
  • 7:40
    The four P's and the quadruple bottom line
  • 10:25
    Everyone's DNA is unique - so is your purpose
  • 12:05
    Becoming Chief Visionary Officer
  • 15:24
    Stop being casual and comfortable
  • 16:31
    The bold move from Kansas City to California
  • 18:42
    Serve others to unlock your purpose
  • 20:54
    Commitment, vision boards, and legacy
  • 24:42
    The Denver lesson: build vision beyond the leader

Speakers

J
John Dye
Host, The American Contractor Show
G
Graham Dessert
Chief Visionary Officer, Roofing 101

Key Takeaways

✦

Master both the transaction AND the relationship - most contractors get so wrapped up in generating leads, selling, and collecting money that they neglect how they treat customers, partners, and their own people.

✦

Build around a quadruple bottom line - Graham's 'four P's' put People first, then Purpose, then Planet/community impact, then Profit, rather than valuing the business by profit alone.

✦

Stop being casual - comfort and cruise-control kill growth; people avoid committing to their purpose because they're afraid of being disappointed if they try.

✦

A commitment is different from a goal - it's a promise to contend and fight for something no matter what gets in the way, and it shifts you mentally and professionally.

✦

If you don't know your purpose, go serve someone who has clearly defined theirs, and yours will get unlocked along the way.

✦

Speak your vision out loud and put it on a vision board - your words give life to your goals, and legacy is about what you leave IN people, not just what you leave behind.

✦

An organization needs more than a charismatic leader - after demoting a leader in the Denver market and watching the whole team follow him out, Graham learned that a developed vision, mission, values, and priorities are what let people rally even when a leader is gone.

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