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Brush Busters 27: Mastermind Recap, Pricing Confidence & PM Compensation

⏱️ 38:52 🎀 Mike Gore-Hickman, Jesse
AUDIO EPISODE
Brush Busters 27: Mastermind Recap, Pricing Confidence & PM Compensation
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Chapters

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  • 0:00
    Pricing Confidence Strategy
    Mike discusses how to practice pitching higher prices and gradually eliminate discounts to build confidence.
  • 1:46
    Mastermind Event Recap
    Mike and Jesse reflect on the success and growth of their recent mastermind event, highlighting increased attendance and improved organization.
  • 4:59
    Team Offsite & Strategy
    The hosts emphasize the value of offsite team meetings for issue resolution, strategic planning, and implementing 'start, stop, keep' exercises.
  • 19:44
    Mastermind Energy & Connection
    Jesse and Mike discuss the unique energy and value of in-person events for networking and informal conversations.
  • 23:55
    Leadership and People
    The discussion shifts to the importance of leadership, empowering smart people, and fostering critical conversations for scaling a business.
  • 29:47
    DripJobs CRM Shoutout
    Mike gives a shoutout to DripJobs CRM, highlighting its benefits and a special offer for Painter Growth users.
  • 30:28
    Should I Raise Prices?
    Jesse and Mike answer a listener's question about how and when to raise prices without scaring off clients.
  • 35:10
    Price Adjustment Mindset
    Mike discusses the interplay of close rates, gross profit, sales skills, and the mindset towards profit in pricing decisions.
  • 39:24
    Warranty Fund Importance
    Jesse explains the importance of establishing a warranty fund by charging an additional 2% (or 4%) for projects.

Speakers

M
Mike Gore-Hickman
Host β€” founder of paintergrowth.com
J
Jesse
Host

Key Takeaways

✦

To build confidence in new, higher prices, practice quoting them and be prepared to offer a slight discount initially, gradually reducing it as you gain comfort.

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Regularly assess your booking schedule: if you're consistently booked several weeks or months out, it's a clear indicator that you can likely raise your prices.

✦

Improve your sales skills to maintain or increase your close rate when raising prices, as strong salesmanship can convert more clients even at higher rates.

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Utilize offsite team meetings (even with a spouse for small businesses) to conduct 'start, stop, keep' exercises and structured issue discussions for continuous improvement.

✦

Recognize that profit is essential for business sustainability, hiring, charitable contributions, and financial freedom; don't shy away from pricing for healthy margins.

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Implement a warranty fund by allocating 2-4% of every project's cost to cover future warranty claims, allowing you to honor commitments without financial strain.

✦

Prioritize leadership development within your company, as empowering your team through effective leadership is crucial for scaling and achieving business goals.

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