315. Faith Friday: Examine Yourself (2 Corinthians 13)
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Key Takeaways
Carefully evaluate every potential contract, especially those with unique challenges like trailer parks, to ensure profitability and minimize liabilities.
Prioritize your business's financial health by setting minimum service fees that cover overhead and provide a fair hourly wage (e.g., $60-$80 per man-hour).
Document pre-existing damage with photos and files before starting work on any property, particularly for large or complex contracts, to protect your business from false claims.
Be resourceful and persistent in meeting administrative requirements for business growth, such as finding creative ways to provide 'proof of utility' for Google Business listings.
Invest in effective advertising, like pay-per-click, to get your business directly in front of customers actively seeking your services.
Continuously seek opportunities to improve business operations and adapt to changing circumstances, even if it means temporarily adjusting content focus or service offerings.
Recognize that customer perception of value can differ greatly from your business's cost structure, requiring clear communication and justification for your pricing.
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