What 8 Figure Contractors Are Changing in 2021

Aaron Christy scaled from $1.8M to nearly $10M in one year by growing his team (from 3 to 17 sales reps), leaning on social media, and building his Google reviews and presence.

Storm-dependent contractors essentially start from scratch each year - the fix is a diversified, full-service 'real roofing company' that can shift between service, coatings, flat, steep-slope, and retail based on market demand.

Roughly 85% of the roofing market is retail, not insurance-related; there are thriving roofers in non-storm markets like Phoenix, Seattle, and Southern California.

Randy Brothers held $10M+ through years with no storms because he'd already built a retail mentality and separated his commercial division with its own sales and production.

When storms disappear you see who's truly hungry - some perennial million-dollar sales reps did less than half their numbers, exposing who could make the retail transition.

Belief and mindset come first: in the same market, one contractor sits idle 'waiting for a storm' while another two blocks away generates plenty of work.

Your leadership skill must develop at the same rate as your company - and you must develop leaders better than yourself, because one person can only do so much.

Constantly reinvest in yourself and your people through events, coaching, and masterminds; being new to the industry can be an advantage because you carry no bad habits.

2021 is not a return to 2019 - consumer behavior and technology have permanently shifted, so contractors must adapt rather than wait for the old normal.