425 – How to Find A LOT of Money in Your Remodeling Business – FLASHBACK

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Implement a consistent follow-up cadence of at least five touches for sales opportunities, utilizing various mediums like email, text, and phone calls.
Nurture top-of-funnel marketing leads (e.g., ebook downloads) with value-driven content and subtle calls to action to move them into sales.
Establish a structured follow-up process for bottom-of-funnel leads who inquire about meetings but don't immediately respond, varying contact times and methods.
Utilize a basic CRM to track and manage follow-ups with prospects who drop off after initial meetings, adjusting the frequency over time (e.g., weekly, monthly, quarterly).
Shift from simple 'checking in' follow-ups to value-added content (e.g., blog posts, project spotlights) to maintain credibility and build trust with unresponsive prospects.
Recognize that many potential clients may not be ready to proceed immediately; consistent, value-driven follow-up ensures you are top-of-mind when their timing is right.
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