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Building More Than a Business with Alicia Green Part 1

⏱️ 22:20 🎤 Cassie Pound, Alicia Green, Eric Thomas, Leslie Harpole, Kaylee
AUDIO EPISODE
Building More Than a Business with Alicia Green Part 1
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Chapters

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  • 0:02
    Perry Marketing
    Cassie highlights Perry Marketing as a sponsor, offering digital marketing services to generate leads and protect online brands for service businesses.
  • 0:23
    Key Heart Marketing
    Alicia promotes Key Heart Marketing, detailing their services for transforming boring online presences into brilliant social media engagement for businesses.
  • 1:53
    Rival Digital Sponsorship
    Eric from Rival Digital introduces his company as a new sponsor, offering full-service digital marketing for the Home Services industry.
  • 3:27
    Podcast Introduction
    Alicia introduces the 'Power Women of the Trades' podcast, outlining its mission to empower female entrepreneurs and advocates in the trade industry.
  • 4:09
    Alicia's Background
    Alicia Green from Go Green Plumbing, Heating, Air, and Electric discusses how she and her husband started their business after his long career in plumbing and her background in nursing and business administration.
  • 10:56
    Learning on the Fly
    Alicia reflects on how much of her business learning has been through real-world experience, adapting and creating policies as challenges arise.
  • 16:48
    Always Learning
    Cassie and Alicia discuss how businesses are never 'figured out' and the importance of continuous adaptation and learning, even if it means biting off more than you can chew.
  • 19:12
    Day-to-Day Operations
    Alicia describes her daily routine at Go Green, emphasizing her hands-on approach and her desk placement in the operations center to stay connected with her team.
  • 30:32
    Servant Leadership
    Alicia and Cassie discuss the benefits of servant leadership, staying present with their teams, and how this approach positively impacts company culture.
  • 38:52
    Cultivating Positivity
    Alicia shares a company practice of writing 'five gratitudes' on a whiteboard to combat negativity and foster a positive, accountable culture among employees.

Speakers

C
Cassie Pound
Host
A
Alicia Green
Go Green Plumbing, Heating, Air, and Electric
E
Eric Thomas
Rival Digital
L
Leslie Harpole
Host
K
Kaylee
Host

Key Takeaways

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Invest in formal business education to gain foundational knowledge before launching a venture.

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Be adaptable and flexible; business plans are rarely perfect, and policies often evolve from unforeseen situations.

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Practice servant leadership by being present and approachable, fostering a culture of support rather than micromanagement.

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Cultivate a positive work environment by encouraging gratitude and accountability among team members.

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Actively participate in daily operations to stay connected with your team and understand real-time challenges.

✦

Embrace continuous learning and development, recognizing that business growth is an ongoing process.

✦

Leverage external resources like Nexstar to enhance customer service and overall business practices.

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