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How Painters Can Get Exclusive Leads With No Upfront Cost — ft. Hisham of Leads Pilot

⏱️ 36:02 🎤 Mike Gore-Hickman, Hisham
AUDIO EPISODE
How Painters Can Get Exclusive Leads With No Upfront Cost — ft. Hisham of Leads Pilot
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Chapters

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  • 4:00
    Introducing Leads Pilot
    Hisham introduces Leads Pilot, a service offering exclusive leads for commercial contractors without upfront costs or commitments, serving as an alternative to platforms like Angie's List.
  • 6:36
    Lead Generation Process
    Hisham explains that Leads Pilot sources leads from real estate data, using SMS campaigns to identify homeowners interested in painting quotes, and then qualifies these leads before sending them to contractors.
  • 11:13
    Pricing and Conversion
    Leads Pilot charges $75 per lead with a minimum of 10 leads per week, and aims for a 40-60% conversion rate from lead to estimate for contractors.
  • 21:16
    Client Success Stories
    Hisham shares success stories of clients like Sergy and James, highlighting their high conversion rates and significant revenue generation through Leads Pilot.
  • 30:16
    AI in Workflows
    Hisham details how Leads Pilot uses AI to filter and manage the high volume of text message responses, ensuring only qualified leads are passed on to their SMS managers.
  • 37:41
    Company Origin Story
    Hisham recounts the genesis of Leads Pilot, evolving from an ads agency to a text-message-based lead generation service, initially for roofing and then specializing in painting due to its faster sales cycle.
  • 43:38
    Onboarding and Best Practices
    Hisham outlines the simple onboarding process for new contractors and shares best practices for maximizing lead conversion, emphasizing the importance of reading lead context and personalized follow-ups, including AI voice messages.
  • 55:26
    Special Offer for Listeners
    Hisham offers listeners who complete the podcast a special deal of four free leads, double the usual offering for Paint and Growth members, with no contract commitment.
  • 59:49
    Next Steps for Interest
    Hisham encourages interested contractors to book a call via tryleadspilot.com to learn more, offering a transparent discussion and visual demonstration of their service.

Speakers

M
Mike Gore-Hickman
Host
H
Hisham
co-founder of Leads Pilot

Key Takeaways

Exclusive leads: Leads Pilot offers exclusive leads, meaning contractors don't compete with multiple other contractors for the same homeowner, unlike services like Angie's List.

No upfront cost: Unlike traditional advertising or other lead generation services, Leads Pilot operates on a pay-per-lead model with no upfront costs, reducing financial risk for contractors.

Flexible lead volume: Contractors can adjust the number of leads they receive weekly (minimum 10) to match their capacity and demand, providing flexibility for business growth.

Contextual lead follow-up: Contractors should read the full context provided with each lead to personalize their initial contact, making the homeowner feel understood and increasing conversion rates.

AI voice notes for follow-up: Experiment with AI-generated voice notes (e.g., using Eleven Labs) for follow-ups, as they offer a more personalized and effective way to engage with leads compared to standard text messages.

Focus on quality and conversion: Leads Pilot aims for a 40-60% lead-to-estimate conversion rate. Contractors should prioritize strong sales processes to maximize this potential, as Leads Pilot will stop service if conversions are too low.

Direct communication with co-founder: Hisham emphasizes building direct relationships with contractors, offering personal support and transparency, which can be invaluable for contractors seeking dedicated partnership.

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