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Video Calls Save Drive Time with Call Nelson Landscaping

⏱️ 49:54 🎀 Michael Pletz, Nelson
AUDIO EPISODE
Video Calls Save Drive Time with Call Nelson Landscaping
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Chapters

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  • 0:00
    Introduction and Sponsors
    Michael Pletz introduces the episode and its guest, Nelson, while also thanking the sponsors for the podcast.
  • 3:28
    Nelson's Origin Story
    Nelson details his journey into hardscaping, starting as a stonemason in Perry Sound and transitioning to urban hardscaping in Toronto.
  • 12:05
    Starting the Business
    Nelson explains the catalyst for starting Call Nelson Landscaping and the early days of client acquisition through networking and word-of-mouth.
  • 18:24
    Social Media and Content
    Nelson discusses the growing role of social media in his business and how his team is creating content to engage with potential clients and contractors.
  • 21:36
    Hiring and Workmanship
    Nelson shares the challenges and strategies for hiring in the industry, emphasizing the importance of creative, high-quality projects to stand out.
  • 28:49
    Off-Season Learning & Lighting
    Nelson highlights the value of off-season training and implementing elements like lighting and water features into projects for enhanced client experience.
  • 42:14
    Lessons from Past Employers
    Nelson reflects on past work experiences and how they shaped his company's culture, particularly the implementation of a four-day work week for employee well-being.
  • 51:12
    Remote Consultations
    Nelson details his current approach to client consultations using Zoom, saving drive time and optimizing his schedule for Mondays.

Speakers

M
Michael Pletz
Host
N
Nelson
Call Nelson Landscaping

Key Takeaways

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Cultivate a strong work ethic and problem-solving skills, as these are foundational for success in hardscaping, regardless of location.

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Network extensively by engaging with neighbors, suppliers, and industry professionals to generate organic leads through word-of-mouth.

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Leverage social media to showcase your work and personality; talking videos and behind-the-scenes content can resonate more with potential clients.

✦

Prioritize employee well-being by implementing policies like a four-day work week, allowing for personal appointments and preventing burnout.

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Continuously learn and incorporate new skills (e.g., lighting, water features) to differentiate your services and offer comprehensive solutions to clients.

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Adopt an open-grade base for pavers for better long-term durability and void space, using HVP for the betting layer.

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Utilize video calls for initial client consultations to save drive time, streamline the sales process, and allow for more focused design discussions.

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