at 14 he plans to work at WRIGHT mowers! @RocSolidLawns

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Key Takeaways
For new contractors, begin with accessible, even used, equipment to learn the basics and build experience before investing heavily.
Prioritize excellent customer service by engaging personally with clients, like visiting them during holidays, to build strong relationships and show appreciation.
Learn to perform your own equipment maintenance, such as hydrofluid changes, to save costs and reduce downtime. Follow manufacturer procedures carefully for critical tasks.
Consider the weight and maneuverability of equipment, especially for varied property types. Lighter machines can offer advantages on certain high-end landscapes.
Gradually transition to battery-powered handheld equipment for noise reduction and environmental benefits; this can be a strong selling point for customers seeking quieter services.
Research mower deck designs and consider local turf conditions (e.g., Bermuda grass) when selecting equipment to ensure optimal cutting performance.
Attend industry expos like Equip Expo to network, meet manufacturers, test new equipment, and gain valuable insights from experienced professionals.
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