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S3 EP01 How Tactical Electric Turned Options into Big Outcomes with Sherman Hatley

⏱️ 1:03:09 🎤 Clay Neumeyer, Joseph Lucanie, Sherman Hatley
AUDIO EPISODE
S3 EP01 How Tactical Electric Turned Options into Big Outcomes with Sherman Hatley
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Chapters

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  • 0:00
    All In, All the Time
    Sherman Hatley reflects on the challenges of committing fully to his business, including putting his family at risk, and the importance of perseverance.
  • 0:26
    Present Over Perfect
    Clay emphasizes that the consequence of acting without perfection is the hardship that follows, but it’s a necessary step for growth.
  • 1:55
    Tactical Electric's Growth
    Sherman's company is on track to do almost two million dollars in revenue with a small team, a significant leap from his initial quarters.
  • 3:14
    90% Sales Success
    Sherman details how he personally made 90% of the sales during a $300K month, often taking on specialty work and installations.
  • 4:10
    The Options Strategy
    Sherman explains how offering multiple options, beyond a typical price book, led to a $90,000 solar project and transforming smaller calls into large-scale renovations.
  • 17:36
    Building Client Relationships
    Sherman highlights the importance of cultivating relationships with clients through thorough service and active listening, leading to repeat business and referrals.
  • 24:19
    The SLP Community's Value
    Sherman discusses the immense value of the SLP community, especially the camaraderie and shared experiences of both successes and struggles among fellow electricians.
  • 40:20
    Learning from Adversity
    Sherman shares how challenging periods of high demand and team changes led to a stronger team and clearer understanding of the company's niche.
  • 58:49
    Advice for Aspiring Electricians
    Sherman advises finding your 'why,' maintaining an open mind, embracing progress over perfection, and seeking mentorship through communities like SLP.
  • 1:07:35
    Reflecting on the Journey
    Sherman reflects on the rapid growth of Tactical Electric, from working out of his garage to having multiple trucks on the road, emphasizing resilience through struggles.

Speakers

C
Clay Neumeyer
Host
J
Joseph Lucanie
Host
S
Sherman Hatley
Owner, Tactical Electric

Key Takeaways

✦

Prioritize 'present over perfect' by taking action and refining processes as you go, rather than waiting for ideal conditions.

✦

Adopt a multi-option service strategy to uncover and address comprehensive client needs, increasing project scope and revenue.

✦

Cultivate strong client relationships through authentic communication and thorough service, leading to repeat business and valuable referrals.

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Leverage community and mentorship for support, sharing both wins and struggles to gain perspective and maintain motivation.

✦

Embrace turnkey solutions by partnering with other trades to remove barriers for clients, offering a seamless and comprehensive service experience.

✦

Continuously learn and adapt, viewing every experience as an opportunity for growth and improvement, both technically and interpersonally.

✦

Invest in a highly capable business manager or CSR early on to handle administrative tasks and client communication, allowing for scalable growth.

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