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How to Take Your Business Pro! The ABCs of Starting

⏱️ 22:12 🎀 Mike Andes, Tenzia
AUDIO EPISODE
How to Take Your Business Pro! The ABCs of Starting
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Chapters

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  • 0:00
    Starting a Roofing Business
    Tenzia explains how her husband started his roofing business, transitioning from working for another company to full-time entrepreneurship.
  • 0:58
    Addressing Business Challenges
    Tenzia details their current struggles with unorganized estimates (using Word/Excel), inefficient payment collection, and lack of systematic processes.
  • 2:08
    Software for Organization
    Mike recommends using CRM software like Copilot CRM to centralize customer data, estimates, invoices, and streamline payment processes, including automatic deposit collection.
  • 4:29
    Controlling Lead Flow
    Mike advises Tenzia on how to control lead flow, especially for undesirable service areas like Point Roberts, by managing phone calls and documenting answers to frequently asked questions.
  • 11:54
    Leveraging Google Listing
    Mike stresses the importance of setting up a free Google Business Profile and collecting reviews to increase local lead generation and connect it to their existing website.
  • 15:30
    Pricing and Admin Control
    Mike suggests focusing on the administrative side first to gain control and visibility into job profitability before directly addressing pricing methods with her husband.
  • 18:50
    Homework: First Steps
    Mike assigns Tenzia homework: set up a Google listing with reviews, import all contacts into Copilot, and start using the software for estimates.
  • 28:49
    Redirecting Phone Calls
    They discuss how to update voicemail messages to redirect incoming calls to Tenzia, centralizing communication and scheduling through the new systems.

Speakers

M
Mike Andes
Host
T
Tenzia

Key Takeaways

✦

Adopt a CRM software like Copilot CRM to centralize all customer data, estimates, invoices, and call notes, moving away from disparate systems like Word and Excel.

✦

Implement automatic deposit collection through your CRM to ensure payments are secured before work begins, reducing wasted time chasing checks and improving professionalism.

✦

Create a Google Business Profile (Google Listing) and actively seek 30-40 Google reviews from past clients, friends, and family to significantly boost local lead generation.

✦

Utilize the CRM's scheduling features to manage the company calendar, allowing you to clearly communicate lead times to customers and avoid friction over service areas.

✦

Develop an internal 'wiki' or FAQ document by noting down every question you ask your husband and his answers, empowering you to handle customer inquiries independently and reduce his administrative load.

✦

Focus on getting the administrative side of the business organized and efficient first; this will provide data and clarity that can later be used to address more complex issues like pricing strategies.

✦

When setting up your Google Business Profile, select 'service area business' and list only the cities you wish to serve, intentionally excluding areas like Point Roberts to better control your lead flow.

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