How to Build Your Own Roofing Supplement Team and Boost Your Profit

📅 August 28, 2025 ⏱️ 32:06 🎤 Randy, Phil Milston, Jake Fairbanks

Chapters

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0:36

Ideal Roof & Solar Genesis

Phil and Jake recount their journey from working at another roofing company to founding Ideal Roof and Solar, driven by a desire to do things better.
4:14

Partnership Dynamics & Growth

The hosts discuss how their individual strengths and self-awareness have fostered a strong business partnership, emphasizing communication and mutual empowerment.
18:38

Building Supplementing Department

Phil and Jake share their process for developing an in-house supplementing department, highlighting the importance of understanding roofing systems and internal processes.
25:08

Financial Awareness & Cash Flow

They explain the significance of financial awareness, profitability, and the time value of money in supplementing, advising on when to push for more and when to accept quick payments.
34:43

Optimizing Supplementing Process

Tips are offered on creating a systematic and thorough supplementing process, including using checklists, detailed documentation, and clear communication with adjusters.
42:55

Advice for Partnerships

Phil and Jake offer advice on building strong business partnerships, emphasizing uncomfortable conversations, clear role separation, and mutual trust.
47:26

From Supplementing to Business

They reveal how their internal supplementing expertise evolved into a separate business, providing supplementing services to other roofing contractors.

Speakers

Randy

Host

Phil Milston

Co-Founder, Ideal Roof and Solar

Jake Fairbanks

Co-Founder, Ideal Roof and Solar

Key Takeaways

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Implement automated checklists for inspections to ensure all necessary photos and documentation are captured, saving time and preventing missed supplement opportunities.

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Understand the financial forecast of each job early to decide whether to prioritize quick cash flow or push for maximum supplement value, considering the time value of money.

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Fully comprehend roofing systems, building codes, and manufacturer requirements to effectively justify supplement requests to insurance carriers.

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Develop a systematic process for supplementing, mirroring the adjuster's estimate format, and providing detailed explanations with cited sources and photos for all requested line items.

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Outsource supplementing if it cannibalizes your time from core business growth activities, focusing on what your company does best and letting experts handle the rest.

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Communicate expectations with adjusters and hold them accountable to timelines, while maintaining a friendly and personable approach to ensure homeowners are prioritized.

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