How To Grow Your Plumbing Biz SO Fast It Feels Like CHEATING

📅 December 26, 2025 ⏱️ 1:17:57 🎤 Jered Williams, Eddie Barkhurst

Chapters

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0:00

Introduction & Sponsor

Jared introduces special guest Eddie Barkhurst and the episode's topic, 'How To Grow Your Plumbing Biz SO Fast It Feels Like CHEATING,' before highlighting the sponsor, Plumline Answering Service.
1:48

Profitable Growth vs. Revenue

The hosts discuss the common misconception of prioritizing top-line revenue over net profit and share their experiences with achieving significant profit margins.
10:40

Membership Programs Benefits

They detail the advantages of membership programs, including sticky customers, recurring revenue, and increased marketing efficiency.
30:23

Optimize Pricing & Price Book

The discussion shifts to the critical role of optimized pricing, margin-based pricing, and the development of comprehensive price books using software like Service Titan.
41:48

Leverage Management Software

The hosts explain how business management software, particularly Service Titan, is crucial for tracking data, streamlining processes, and improving profitability.
48:19

Improve Billable Efficiency

They delve into the metric of billable efficiency and its importance in identifying technician performance, accurate bidding, and overall business productivity.
59:34

Sales, Pricing, & Marketing

A complex discussion unfolds about the interplay between sales, pricing, and marketing efficiency, including the controversial idea of aggressive offers like a $99 drain clean.
1:25:58

Upsells, Downells, & Cross-sells

The hosts highlight the importance of training technicians in upsells, downells, and cross-sells to maximize revenue and provide better customer service.
1:30:44

Streamline Operations & Culture

They advocate for keeping operations and processes simple, avoiding unnecessary complexity, and fostering a strong company culture that aligns with core values.
1:55:12

Customer Experience & Improvement

The episode concludes by emphasizing the need to continuously enhance the customer experience and the importance of ongoing learning and seeking guidance for business owners.

Speakers

Jered Williams

Host

Eddie Barkhurst

Key Takeaways

✦

Prioritize net profit over gross revenue: A 30% profit on a $3 million business is often more desirable than a 5% profit on a $5 million business.

✦

Implement a simple membership program: Offer benefits like 10-15% off, priority scheduling, and no dispatch fees to create sticky customers and a recurring revenue stream.

✦

Optimize pricing with margin-based calculations: Price tasks to achieve a desired gross margin on your P&L, adjusting for labor, material, and marketing efficiencies.

✦

Leverage comprehensive business management software: Use platforms like Service Titan to track customer data, manage workflows, and gain insights into conversion rates, average tickets, and gross profit.

✦

Improve billable efficiency: Track the ratio of time bid on-site versus time spent on-site to identify inefficient bidding, slow technicians, or inaccurate task timings in your price book.

✦

Strategically utilize upsells, downells, and cross-sells: Train technicians to offer comprehensive solutions, additional services (cross-sells), and more affordable options (downells) to enhance customer value and increase revenue.

✦

Streamline operations and foster a strong culture: Keep processes simple and repeatable to reduce friction, hold employees accountable to procedures, and ensure staff aligns with company values to avoid inefficiencies and maintain high performance.

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