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He Lost His Voice… But Not His Fight | Lawn Care Pro Beats Cancer & Builds a Business

📅 March 27, 2026 ⏱️ 1:00:59 🎤 Evan Lindman, Greg Durbin, Andy Wilson

Chapters

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  • 0:00
    Introduction to the Turf Nerds
    Evan Lindeman and Greg Durbin open the show with light-hearted banter and a brief discussion of their podcast's theme.
  • 0:36
    Reader's Digest & Pricing Anecdotes
    Greg shares funny stories about perceived value and pricing, leading into a discussion about Reader's Digest.
  • 1:30
    Greenworks & Mean Green Mowers
    Evan talks about potential partnerships with Mark's Outdoor Power and discusses the high cost and operational savings of commercial electric mowers.
  • 2:26
    Andy Wilson's Introduction
    Andy Wilson is introduced as a special guest, a throat cancer survivor, and the owner of Professional Lawn Maintenance.
  • 2:34
    Overcoming Throat Cancer
    Andy shares his powerful story of battling throat cancer, undergoing multiple surgeries, and the challenge of relearning to speak.
  • 3:44
    Faith and Business Transition
    Andy discusses how his faith helped him through his illness and the decision to leave law enforcement to start his lawn care business.
  • 5:08
    Building Client Relationships
    Andy, Evan, and Greg discuss the importance of integrity, dependability, and fostering strong relationships with clients, leading to business growth.
  • 6:14
    Knowing Your Numbers & Diversifying
    Andy explains the critical importance of understanding profit margins, expenses, and diversifying services like fence installation to maintain profitability and extend the work season.
  • 7:52
    Fence Installation & Injury Recovery
    Andy details the process and profitability of fence installation and shares his recent experience recovering from a catastrophic injury.
  • 9:20
    Client Loyalty & Future Book
    Andy discusses the loyalty of his clients during his recovery and announces his upcoming book on client retention in the green industry.

Speakers

E
Evan Lindman
Host
G
Greg Durbin
Host
A
Andy Wilson
Professional Lawn Maintenance

Key Takeaways

Prioritize client relationships by being dependable and trustworthy; this builds loyalty and reduces the need to constantly seek new clients.

Understand your true costs and value; don't just charge based on the job, but on your worth and the customer's expected outcome.

Diversify services to extend your work season and maintain revenue during lean times (e.g., offering fence installation during off-mowing months).

Know your numbers: meticulously track income, expenses, and profit margins to ensure business growth and prepare for potential sale.

Implement systems and standard operating procedures (SOPs) to professionalize your business and prevent common mistakes.

Don't let perceived write-offs dictate equipment purchases; only invest in what you truly need and can afford, starting lean if necessary.

Be resilient and adaptable: even catastrophic events can lead to new opportunities and a stronger business if approached with determination and a clear purpose.

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