Grow Your Business 100x Through The Franchising Model with Nick Friedman and Tommy Mello

Franchising can grow a business 100x — it lets you scale through motivated owner-operators instead of carrying every location yourself.

Franchisees bring both an injection of capital and skin in the game, so they run their location with more care than an employee would.

Hire smart people and let go — the business only takes off when you stop doing everything and trust your team.

Only about 1 in 10 service companies actually answer the phone — simply being reachable and booking the call is a massive edge.

Make everyone feel like an owner; when your team believes they have a say, they perform like it's their business.

Humanize yourself as a leader — sharing what you're going through builds the trust that holds a growing organization together.

Recruit like the Yankees — attract great people to choose your team, and build both the company brand and your personal brand together.