← Back to Library
The American Contractor Show

End Of Year Supplementing Tips – Greg Marthaler – Troy Clymer

πŸ“… October 10, 2020 ⏱️ 34:38 🎀 John Dye, Greg Marthaler, Troy Clymer

Chapters

Click to jump to section

  • 0:00
    Roof Con week intro & speaker lineup
  • 1:34
    The end-of-year supplement push
  • 3:42
    Welcoming Greg Marthaler & Troy Clymer
  • 4:12
    People, processes & systems as differentiator
  • 5:51
    Ideas from the ground up
  • 6:54
    Two mature firms & the Catalyst Group
  • 8:33
    From events bubble to virtual business
  • 10:45
    Unique 2020 struggles: submit complete files
  • 12:20
    Outsourcing as augmenting your people
  • 14:28
    Freeing up office-manager time
  • 15:30
    The year of education & fast-eats-slow
  • 20:19
    Master classes & what supplementing really is
  • 24:05
    The Catalyst Group & finding the right fit
  • 26:15
    Q4 advice: step back & be a strategic obstacle remover
  • 28:55
    2021 planning, SWOT & managing cash flow

Speakers

J
John Dye
Host, The American Contractor Show
G
Greg Marthaler
SFY Claims (Denver, CO)
T
Troy Clymer
CFO, Balance Claims

Key Takeaways

✦

People, processes, and systems (P3) is the great differentiator β€” contractors who dialed these in thrived in 2020 while those who didn't scrambled.

✦

Submit complete files upfront: have your standard set of required items (e.g., all six, including the EagleView) ready before sending, to eliminate back-and-forth email chains and double work.

✦

Outsourcing supplementing takes the administrative burden off your team so they can focus on selling, building, and billing β€” without owning the overhead of an in-house department early on.

✦

It's not fire-and-forget β€” there's a feedback loop; free up your office manager's time for higher-value work like customer follow-ups, referrals, and video testimonials.

✦

Reframe supplementing as auditing claims and 'speaking insurance' to make sure you're paid for all the work you do β€” supplement companies are not public adjusters and don't talk policy.

✦

The best supplementer is always an educated customer β€” invest in learning (e.g., virtual master classes) so you understand the process, whether you supplement in-house, hybrid, or externally.

✦

In Q4, be a strategic obstacle remover: step back to find the clog in your operation, and of every 50 work hours spend 5 thinking and 45 doing.

✦

Set client expectations for the October-March winter window, begin 2021 planning with a SWOT analysis, and aggressively manage AR β€” even closing profitable files early to inject cash flow before the first snow.

Want the full experience?

Join the Inner Circle for full access to every episode, AI-powered insights, personalized coaching, and a network of industry leaders.

Join Inner Circle β†’

Inner Circle Membership Portal © 2026 Power100. All rights reserved.

power100.io