Inner Circle
← Back to Library
Content

ACE Coaches Roundtable: Mow Money, Less Problems by Mastering your Finances

πŸ“… February 19, 2026 ⏱️ 46:00 🎀 Jim Cali, Jason New, Chris Psencik, Jennifer Murray, Ian Haniman

Chapters

Click to jump to section

  • 0:00
    Importance of Knowing Numbers
    Understanding financial metrics reduces anxiety and provides clarity for business direction.
  • 1:44
    Quarterly Financial Analysis
    Ian Haniman explains the process of collecting raw data to calculate KPIs for ACE peer group members and the importance of trailing 12-month numbers for landscape businesses.
  • 2:01
    Team Involvement in Finances
    The discussion highlights that frontline teams are crucial for correcting financial issues, not just owners or finance personnel.
  • 1:22
    Financial Health Check-ups
    Jennifer Murray introduces the financial health check-up, comparing it to a doctor's visit that assesses eight key areas of a business to create a game plan for the next year.
  • 3:10
    Valuation and Business Growth
    The hosts and guests discuss how financial evaluation helps with retirement planning, business transitions, and understanding the value of a company for growth or sale.
  • 3:56
    Communicating Financials to Teams
    The 'penny exercise' is presented as a simple, visual method to educate teams on the financial impact of their actions.
  • 4:30
    Understanding Financial Terminology
    The hosts acknowledge the jargon in finance and assure listeners that they can simplify complex terms to help everyone understand and apply them.
  • 5:13
    Impact of Acquisitions on Value
    Jennifer Murray explains how 'bolting on' acquisitions, particularly those in maintenance, can increase a company's value and multiple.
  • 5:53
    Live Financials for Daily Decisions
    The importance of live, daily updated financials is emphasized for making timely, impactful business decisions and driving efficiency.

Speakers

J
Jim Cali
Host β€” principles and coaches of McFarland Stanford
J
Jason New
Host β€” co-founder of McFarland Stanford and partner and host of another roundt with the roots of success
C
Chris Psencik
J
Jennifer Murray
I
Ian Haniman
dedicated financial analyst for McFarland Stanford team

Key Takeaways

✦

Prioritize knowing your numbers: Treat your financials with the same importance as operational efficiencies, as they are crucial for strategic decision-making and sustainable growth.

✦

Implement regular financial check-ups: Conduct annual financial health check-ups and quarterly KPI reviews to proactively identify strengths, weaknesses, and areas for improvement.

✦

Educate your team on financial impact: Use simple analogies like the 'penny exercise' to help all team members understand how their daily actions influence profitability and overall business health.

✦

Understand the 'language of business': Familiarize yourself with key financial terms (e.g., liquidity, indirect expenses, EBITDA) to effectively communicate with financial professionals and make informed decisions.

✦

Focus on 'live financials': Ensure your accounting system provides real-time data, allowing you to react quickly to financial trends and pivot strategies within the current month, rather than being 45 days behind.

✦

Evaluate acquisition opportunities: Consider 'bolting on' businesses, especially those with a strong maintenance book, as a strategy to increase company size and potentially boost your business valuation and multiple.

✦

Invest in financial expertise: Whether through internal staff or outsourced services, having dedicated financial analysts and accounting support is critical for accurate reporting, strategic planning, and identifying growth opportunities.

Want the full experience?

Join the Inner Circle for full access to every episode, AI-powered insights, personalized coaching, and a network of industry leaders.

Join Inner Circle β†’

Inner Circle Membership Portal © 2026 Power100. All rights reserved.

power100.io