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Windshield Time

The 3 Cs Every Technician Needs: Competence, Confidence, Control

This episode of Windshield Time explores the 'Three Cs' essential for technicians: Competence, Confidence, and Control. Host Chris Elmore explains how mastering technical skills and communication leads to greater confidence, allowing technicians to control outcomes and become professional, expert authorities in their field.

Showing 1–60 of 101 items in this section

Recently Added The 3 Cs Every Technician Needs: Competence, Confidence, Control 25:45

The 3 Cs Every Technician Needs: Competence, Confidence, Control

Aug 5, 2026
How to Stop “Too Expensive” From Killing the Sale 26:01

How to Stop “Too Expensive” From Killing the Sale

Jul 22, 2026
The 30 Minutes That Decide Every Service Call 28:25

The 30 Minutes That Decide Every Service Call

Jul 8, 2026
How to Get Customers on Your Side in the First 15 Minutes 34:02

How to Get Customers on Your Side in the First 15 Minutes

Jun 24, 2026
Stop Diagnosing the Complaint. Diagnose the System. 46:38

Stop Diagnosing the Complaint. Diagnose the System.

Jun 10, 2026
The Real Reason You’re Losing Sales as a Technician (It’s Not Your Skills) 39:46

The Real Reason You’re Losing Sales as a Technician (It’s Not Your Skills)

May 27, 2026
You’re Losing Money Before You Knock on the Door (Here’s Why) 40:25

You’re Losing Money Before You Knock on the Door (Here’s Why)

May 13, 2026
How to Handle Any Customer Objection (Using Skills You Already Have) 26:00

How to Handle Any Customer Objection (Using Skills You Already Have)

Apr 29, 2026
Stop Showing All 4 Options at Once (Here’s Why You’re Losing the Sale) 35:08

Stop Showing All 4 Options at Once (Here’s Why You’re Losing the Sale)

Apr 15, 2026
Why Customers Push Back on Your Recommendations 26:22

Why Customers Push Back on Your Recommendations

Apr 1, 2026
The One Question That Reveals How Technicians See Their Job 24:46

The One Question That Reveals How Technicians See Their Job

Mar 18, 2026
Technicians: Your Job Isn’t to “Just Fix it” 44:19

Technicians: Your Job Isn’t to “Just Fix it”

Mar 4, 2026
What Business Owners Really Want from Technicians (Joe Bates from Northern Air Plumbing & Heating) 42:02

What Business Owners Really Want from Technicians (Joe Bates from Northern Air Plumbing & Heating)

Feb 18, 2026
Why Service Calls Stall After Diagnostics (and What to Do Next) 35:09

Why Service Calls Stall After Diagnostics (and What to Do Next)

Feb 4, 2026
How to Document a Service Call (And Why It Protects You) 35:28

How to Document a Service Call (And Why It Protects You)

Jan 28, 2026
What Technicians Miss Without a Diagnostic Checklist 38:06

What Technicians Miss Without a Diagnostic Checklist

Jan 21, 2026
Why Self-Improvement Fails for Most Technicians 46:56

Why Self-Improvement Fails for Most Technicians

Jan 14, 2026
When Holiday Grace Runs Out: The Reset Every Technician Faces 36:40

When Holiday Grace Runs Out: The Reset Every Technician Faces

Jan 7, 2026
Why the Same Objections Keep Showing Up on Your Calls (Most Replayed Moments) 19:09

Why the Same Objections Keep Showing Up on Your Calls (Most Replayed Moments)

Dec 24, 2025
Why Great Technicians Don’t “Handle” Objections, They Diagnose Them. 31:30

Why Great Technicians Don’t “Handle” Objections, They Diagnose Them.

Dec 17, 2025
How Techs Lose Calls (and Control) During the Holiday Season 42:19

How Techs Lose Calls (and Control) During the Holiday Season

Dec 10, 2025
Why Customers Need Clarity Before the Price 37:29

Why Customers Need Clarity Before the Price

Dec 3, 2025
Stop Pushing the Fix: Why LEAP Closes Calls Without Begging 43:14

Stop Pushing the Fix: Why LEAP Closes Calls Without Begging

Nov 26, 2025
What Customers Really Decide in the First 10 Minutes of a Service Call 38:51

What Customers Really Decide in the First 10 Minutes of a Service Call

Nov 19, 2025
How Technicians Lose Customers Without Even Realizing It 36:33

How Technicians Lose Customers Without Even Realizing It

Nov 12, 2025
Why People Don’t Listen to You (and How to Fix It) 40:52

Why People Don’t Listen to You (and How to Fix It)

Nov 5, 2025
How Habits Shape 40% of Your Day (and Your Success) 50:40

How Habits Shape 40% of Your Day (and Your Success)

Oct 29, 2025
How Curiosity Closes More Calls (and Builds Real Trust) 48:53

How Curiosity Closes More Calls (and Builds Real Trust)

Oct 22, 2025
How Top Technicians Produce Revenue without Losing Integrity 31:58

How Top Technicians Produce Revenue without Losing Integrity

Oct 15, 2025
Good Techs Fix. Great Techs Solve and Communicate. 39:54

Good Techs Fix. Great Techs Solve and Communicate.

Oct 8, 2025
The Overlooked Skills That Make Great Service Technicians 49:32

The Overlooked Skills That Make Great Service Technicians

Oct 1, 2025
The 3 Roles Every Service Technician Must Master (And Why Skills Alone Won’t Cut It) 47:24

The 3 Roles Every Service Technician Must Master (And Why Skills Alone Won’t Cut It)

Sep 24, 2025
Where Profit Slips Away in Home Service Businesses (And How to Fix It) 45:21

Where Profit Slips Away in Home Service Businesses (And How to Fix It)

Sep 17, 2025
Why a “Simple Fix” Costs $400: Showing Customers the Real Value of Service 55:12

Why a “Simple Fix” Costs $400: Showing Customers the Real Value of Service

Sep 10, 2025
How Technicians Build Confidence & Stay in Control of Service Calls 50:08

How Technicians Build Confidence & Stay in Control of Service Calls

Sep 3, 2025
The 3 C’s Every Service Technician Must Master (Confidence, Competence & Control) 45:52

The 3 C’s Every Service Technician Must Master (Confidence, Competence & Control)

Aug 27, 2025
Why Authority and Scarcity Make Customers Say “Yes” 51:12

Why Authority and Scarcity Make Customers Say “Yes”

Aug 20, 2025
How Trust and Social Proof Close Calls Before Price Matters 39:07

How Trust and Social Proof Close Calls Before Price Matters

Aug 12, 2025
Reciprocity and Consistency Win Jobs Before Price Matters 40:54

Reciprocity and Consistency Win Jobs Before Price Matters

Aug 6, 2025
6 Psychological Skills Every Tech Needs to Win Trust in the Home 46:40

6 Psychological Skills Every Tech Needs to Win Trust in the Home

Jul 30, 2025
Handling Know-It-All Customers Without Getting Defensive 33:53

Handling Know-It-All Customers Without Getting Defensive

Jul 16, 2025
How Techs Earn the Right to Tell Customers “That’s a Bad Idea.” 44:48

How Techs Earn the Right to Tell Customers “That’s a Bad Idea.”

Jul 9, 2025
Professional. Expert. Authority. How to Win Trust and Earn More in the Trades 41:43

Professional. Expert. Authority. How to Win Trust and Earn More in the Trades

Jul 2, 2025
Why Homeowners Don’t Understand You (And What to Do About It) 42:34

Why Homeowners Don’t Understand You (And What to Do About It)

Jun 25, 2025
Why Techs Accidentally Sell the Cheapest Option (And How to Stop) 45:12

Why Techs Accidentally Sell the Cheapest Option (And How to Stop)

Jun 18, 2025
Busy Season Chaos? Stick to the Process or Pay the Price. 40:54

Busy Season Chaos? Stick to the Process or Pay the Price.

Jun 11, 2025
How Great Techs Present Findings Without Losing the Customer 37:26

How Great Techs Present Findings Without Losing the Customer

Jun 4, 2025
What Most Techs Don’t Realize About Price, Profit, and Staying in Business 45:58

What Most Techs Don’t Realize About Price, Profit, and Staying in Business

May 28, 2025
How Familiarity Can Kill Trust (And How to Avoid It) 48:13

How Familiarity Can Kill Trust (And How to Avoid It)

May 21, 2025
Disarming Difficult Customers: The 3-Step Framework That Actually Works 35:20

Disarming Difficult Customers: The 3-Step Framework That Actually Works

May 14, 2025
Why Great Salespeople Read People, Not Scripts 43:16

Why Great Salespeople Read People, Not Scripts

May 7, 2025
The Truth Behind Multiple Bids and How to Win Anyway 48:18

The Truth Behind Multiple Bids and How to Win Anyway

Apr 30, 2025
How to Handle the Most Emotionally Charged Objection in the Trades 53:42

How to Handle the Most Emotionally Charged Objection in the Trades

Apr 23, 2025
What to Do When Customers Say “I Need to Think About It” 43:43

What to Do When Customers Say “I Need to Think About It”

Apr 16, 2025
From Shutdown to $4.75M: The Fix That Changed Everything 43:15

From Shutdown to $4.75M: The Fix That Changed Everything

Mar 27, 2025
How to Handle “I Need to Talk to My Spouse” Without Losing the Sale 40:23

How to Handle “I Need to Talk to My Spouse” Without Losing the Sale

Feb 28, 2025
The Truth About Pricing Pushback: Handling Money Objections Right 42:47

The Truth About Pricing Pushback: Handling Money Objections Right

Feb 13, 2025
Getting 1% Better With Atomic Habits 48:44

Getting 1% Better With Atomic Habits

Jan 29, 2025
The Number One Thing To Do In The Home 51:20

The Number One Thing To Do In The Home

Jan 15, 2025
Closing the Sale is Natural 44:12

Closing the Sale is Natural

Dec 25, 2024

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