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Home Service Expert

The AI Marketing Software That Could Make YOU MILLIONS.

πŸ“… April 13, 2024 ⏱️ 34:39 🎀 Ryan Fenn, Tommy Mello

Chapters

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  • 0:00
    Cold open: 5x-ing an $18M business toward $100M
  • 1:37
    Ryan's origin story: windshield repair on $500
  • 3:15
    From Facebook ads to a full automation platform
  • 6:26
    The vision: freedom to build any automation
  • 9:42
    Turning a quote request into an AI conversation
  • 13:00
    Why home services is being commoditized
  • 16:14
    You need the right team to use the tool correctly
  • 19:34
    Why sales reps hate following up
  • 22:47
    'Maybe your systems suck' β€” lead conversion
  • 26:01
    LSA domination, GMB, reviews & PPC automation
  • 29:18
    Nobody uses their software to its fullest
  • 32:36
    Serving the industry & how to reach Ryan

Speakers

R
Ryan Fenn
CEO & Founder, Chirp
T
Tommy Mello
Host / Founder, A1 Garage Door Service

Key Takeaways

✦

Chirp helped one of Tommy's friends map a path from an $18M business toward $100M by 5x-ing their lead conversion with text-message automation.

✦

Ryan Fenn is deeply entrepreneurial β€” he never finished high school and bootstrapped a door-to-door windshield repair business with only $500 in the bank when his first son was born.

✦

Speed-to-lead is the core play: Chirp instantly texts Facebook and quote-request leads and can hand the conversation off to AI or to a CSR depending on how the business wants to run it.

✦

Home services is becoming commoditized, so brand and communication are what differentiate you and keep you from dying in a crowded market.

✦

Most companies see a 70x return yet still underuse the software because they lack the right copywriter, video editor, and team to wield it correctly.

✦

Sales reps naturally avoid follow-up because they crave action β€” the recurring 'these leads suck' complaint is usually a systems problem, not a lead problem.

✦

Chirp is a software-plus-partner model: every client is assigned an automation expert who onboards them over the first month and stays available for the life of the account.

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