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Big Roofs Podcast Growth

Roofers, Hard Work Is NOT The Answer! w/ Joe Hoffman | Ep. 43

⏱️ 43:49 🎤 Joe Hoffman, John DeLaurier
AUDIO EPISODE
Roofers, Hard Work Is NOT The Answer! w/ Joe Hoffman | Ep. 43
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Chapters

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  • 0:00
    Joe's Roofing Background
    Joe Hoffman shares his personal journey in the roofing industry, starting as a roofer and stumbling into insurance work during the 2008 recession.
  • 3:07
    Introducing SMA Support
    Joe explains his current focus on SMA Support, a virtual assistant company that originated from his previous roofing business, Hoffmann Weber Construction.
  • 4:47
    SMA's 10x Value Proposition
    Joe elaborates on SMA Support's goal to provide clients with a 10x return on investment, aiming for a significant impact on their bottom line.
  • 8:10
    Why SMA is Different
    Joe explains how SMA Support differentiates itself from other VA firms through rigorous applicant vetting, extensive training, and a strong management infrastructure, despite higher costs.
  • 23:35
    Customer Experience with SMA
    John, a customer, shares his firsthand positive experience with SMA Support, highlighting their comprehensive onboarding, training, and robust support system.
  • 31:39
    The Hard Truth of Contracting
    Joe discusses the challenges faced by contractors, emphasizing the constant demands and stress of running a roofing business.
  • 38:19
    Delegation for Contractors
    Joe provides insights into the art of delegation for contractors, acknowledging its difficulty and the importance of upfront time investment and openness to new approaches.
  • 50:05
    CRM Adoption in Roofing
    Joe, the host, and John discuss the prevalence and challenges of CRM adoption within the roofing industry, especially for new and established businesses.

Speakers

J
Joe Hoffman
SMA Support
J
John DeLaurier
Host

Key Takeaways

✦

Invest upfront time in training delegated tasks; it saves significantly more time in the long run.

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Be open-minded to different approaches from new team members; their methods might be more efficient or innovative.

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Understand that delegation is hard for motivated individuals, but it's essential for growth and reclaiming personal time.

✦

Consider virtual assistant companies like SMA Support that have deep industry knowledge for better integration and impact.

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Leverage offshore virtual assistants not just for cost savings, but for specialized expertise and robust support structures.

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Recognize that your involvement can become a limiter; strategically remove yourself from day-to-day tasks to allow your team to thrive.

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When switching CRMs, consider simultaneously bringing in a virtual assistant familiar with the new platform to streamline the transition and setup.

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