Built to Last: Lessons from a Second Generation Design Build Remodeler

Invest in continuous learning and join peer groups (like Remodelers on the Rise) to gain insights and guidance for business growth.

Clearly define your company culture and values, integrating them into hiring and daily operations to attract and retain the right team members.

Understand the difference between markup and margin, and calculate your numbers accurately to ensure profitability and confidence in your pricing.

Prioritize professional photography for your website and marketing materials; high-quality visuals are crucial for standing out and attracting leads.

Develop and document a clear sales process, such as the Sandler sales methodology, to ensure consistency, train new staff, and refine over time.

Document your operational processes, even imperfectly at first, and continuously refine them. Make your mission, vision, and values public.

Consider a 'design center' approach for client selections instead of a traditional showroom, curating samples and focusing on appointment-based meetings for committed clients.