40 Lawns. 6 Kids. Full-Time Job. Here’s How He Does It
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Key Takeaways
Leverage existing relationships to secure initial clients, as demonstrated by Chad getting his first two customers from his full-time job.
Strategic use of targeted Facebook ads, including inclusion and exclusion zones, can significantly improve route density and maximize advertising budget effectiveness.
Prioritize learning and adapting pricing strategies, especially for new services like pine straw installation, to ensure profitability and avoid undercharging.
Build a flexible work schedule for side ventures, like Chad's afternoon and Saturday mowing, allowing for adaptation to unexpected challenges such as rain delays.
Invest in quality equipment and maintain a supply of critical spare parts, such as belts, to minimize downtime and maintain service continuity.
Engage family members in the business, fostering a strong work ethic and providing support, especially for larger jobs or during peak seasons.
View your business as an opportunity for personal and spiritual impact, seeking to provide excellent service and positively influence clients and employees alike.
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