Jobsite Photos That Actually Work For You
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Key Takeaways
Utilize your smartphone for jobsite photography for both marketing and protection, as it's a familiar and accessible tool.
Always capture pre-construction photos and videos of existing conditions to protect your business from liability claims.
Prioritize natural light for better quality photos, and if using artificial light, bounce it off surfaces to create a softer, more pleasing effect.
Implement a consistent photo organization system using a cataloging app like Lightroom (even the free version) and add keywords for easy retrieval.
Adopt a 'wide, medium, close' shot strategy for each project to tell a comprehensive story of the work, capturing progress and details.
Focus your content sharing efforts on one or two platforms initially (e.g., Instagram, Google Business Page) rather than trying to be everywhere at once.
Don't wait for perfection; 'done is better than perfect' applies to jobsite photography—start documenting and refine your skills over time.
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