How To Consistently Get New Customers By Putting Relationships First with Kody Bateman
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Kody Bateman shows how home service businesses can multiply revenue by using simple mailed greeting cards to build genuine relationships rather than chasing transactions.
The winning mindset is to send a card that genuinely says thank you without asking for a review or referral β give first and the referrals follow naturally.
Relationship marketing runs on a universal law: when you consistently 'love on' your customers, they love you back, whether you believe it works or not.
SendOutCards integrates with CRMs like ServiceTitan so cards can be triggered automatically, but the real power comes from adding the personal 'heartfelt' touch on top of the automation.
Every business really needs only three things: a product people want, a way to reach those people, and a way to collect money.
The most important time to invest in relationships and marketing is when the economy is doing poorly, not when things are already booming.
Kody uses daily 'I am' affirmation statements β drilling many keywords down to one core statement β to stay focused on his mission and avoid distraction.
People derail their success by getting distracted by things that don't actually matter to their core mission, so clarity on what matters is essential.
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