CSTG 246: Fix Inattention to Results & Get Your Team Winning Again
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Foster a 'one team, one dream' mentality: Encourage all departments, like sales and installation, to actively support each other rather than operating in silos. For example, sales teams should provide thorough job notes and pictures to set up install teams for success, while install teams should focus on excellent customer service to generate referrals.
Prioritize process over short-term results: Consistently follow established procedures, even if immediate gratification isn't visible. Leaders should hold team members accountable to the correct process, as this foundation will ultimately lead to sustained success.
Model and implement consistent accountability: Leaders must lead by example in accountability. Schedule regular one-on-one meetings, discuss scoreboards, praise improvements, and identify areas for growth. Consistency in accountability transforms it from perceived criticism into helpful guidance.
Understand the 'why' behind lost opportunities: Actively seek feedback from customers on why they chose not to proceed with a service. This insight is crucial for identifying whether the issue lies with technician performance or pricing, allowing for targeted improvements.
Empower your team through support, not just directives: Position accountability as a means to help team members achieve their maximum potential, rather than as nitpicking. Your goal is to help them succeed, which in turn benefits the entire company and its customers.
Work backward from budget goals: To achieve departmental or company budget targets, analyze current conversion rates and average ticket sizes. If goals are higher, work backward to determine the necessary percentage increase in these metrics, focusing on process improvements to reach them.
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